It’s beginning to look a lot like Christmas…
Move over Santa Claus because Christmas is now being judged by what adverts we’re watching on the TV. For 11 months of the year, adverts…
Read more →Insights & Ideas
Month: November 2014
Digital marketing tips, design insights and news from the Dot Media team.
The World Trade Centre logo: striking a balance
An interesting article over at CR Blog featuring some of the past logo designs for The World Trade Centre as well as the most recent version (above).…
Read more →What if these tech companies had never rebranded…
The recent 7 tech logos before they became iconic article over at thenextweb.com got me thinking. What if these (now) very successful technology companies had decided to stick with…
Read more →Ben and Jerry’s Has A Makeover
Even very successful brands like Ben & Jerry’s need to constantly keep their brand fresh and improve product clarity among increasing competition. The new ‘refresh’ of…
Read more →Have Mulberry Won Christmas?
My favourite Christmas ad so far. Mulberry are using the hashtag #WinChristmas for their campaign, they just might have.
Read more →Pizza Hut unveils new logo design
“The new logo design aims for the stripped back approach” Source: www.creativebloq.com Certainly an improvement on the past identities for this purveyor of Pizza, which…
Read more →Identity design based on open data from Johnson Banks
Johnson Banks has created an identity for the Open Knowledge Foundation, an organisation that promotes the opening up of data from Governments and other entities…
Read more →Robots are coming for your job – unless you’re a designer
“While more than a third of UK workers could be replaced by robots in the next 20 years, creativity will be a prized skill, a…
Read more →How design changes the way investors see your startup
A few weeks ago during a moment of self-reflection, I noticed a recurring theme throughout the top deals in our pipeline and became suddenly aware…
Read more →New campaign matches Tinder users with sex trafficking victims
The campaign asks users to swipe left on sex trafficking. Source: mashable.com Powerful use of Tinder to highlight sex trafficking problem, clever how they’ve used…
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