What if these tech companies had never rebranded…

The recent 7 tech logos before they became iconic article over at thenextweb.com got me thinking.
What if these (now) very successful technology companies had decided to stick with their original logos and branding, never engage a design consultancy to update or refresh the design?
Would they still be around today (I know Nokia have gone, but they were very successful and now been bought by Microsoft), would they have been taken seriously, would they have even lasted a year?

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