3 Tips on Optimising Voice Search to Boost Your Site’s Ranking
3 Tips on Optimising Voice Search to Boost Your Site’s Ranking Search engine optimisation (SEO) is in constant flux as technology advances at a fast-paced rate. By the end of 2019, a new digital trend is steadily dominating the way users browse the web: voice search. In the dawn of the new year, you can […]
5 Ways to Improve Your Website’s SEO for Higher Ranking
5 Ways to Improve Your Website’s SEO for Higher Ranking Have you ever searched for a keyword in your industry on Google search page only to find out that your website did not show up – not on the first page or the third page, but nowhere at all? Given this realisation, it makes you […]
SEO Strategy – How to Make Use of Long-Tail Keywords
SEO Strategy – How to Make Use of Long-Tail Keywords The use of Search Engine Optimisation (SEO) strategy is a potent marketing tool that is employed by many businesses. This strategy includes on-page SEO, technical SEO, and off-page SEO. When it comes to on-page SEO, however, the proper use of keywords is paramount to its […]
What Visual and Voice Search Means for SEO in 2019
What Visual and Voice Search Means for SEO in 2019 The fundamental elements that make or break search engine optimisation (SEO) campaigns have remained constant. However, their purpose and definitions are constantly changing, as algorithms and trends also change. Some of the trends and technologies that have had a great impact on SEO are visual […]
Reasons Why Poor Graphic Design Is Bad For Your SEO
SEO and web design go hand in hand in a digital marketing strategy. When the website has a bad graphic design, it can quickly drive away visitors as soon as they open your page. SEO helps your page to rank higher on search engines. However, when your bounce rate is high, it will affect your […]
How SEO Can Be Integrated into Your Content Marketing
How SEO Can Be Integrated into Your Content Marketing There are many reasons to blog but should (Search Engine Optimisation) SEO be one of them? The truth is, it can help with SEO when you approach the platform the right way; however, there’s also caution in merging two methods that have long made its mark […]
How SEO Content Writing Can Provide a Huge ROI
How SEO Content Writing Can Provide a Huge ROI When used right, SEO can propel the demand for and standing of your business, products, and services far ahead of other competitors. It can also help with solving decreasing sales and building customer awareness – making it somewhat similar to a miracle cure and tool for […]
4 Tips on Optimising for Voice Search
4 Tips on Optimising for Voice Search Voice search is quickly becoming the next big thing in the SEO industry and its popularity will only grow. Therefore, it’s best that you prepare yourself for a major shift in trends. Voice search is a highly convenient tool to use in order to find the information you […]
Facebook Ad Campaigns – 8 Key Elements to Running Successful Adverts
Facebook Ad Campaigns 8 Key Elements to Running Successful Adverts Facebook is the most powerful marketing platform in today’s market thanks to its massive reach, affordable costs, and highly-sophisticated targeting tools. If you own a business today, you can’t deny its marketing potential and the fact that it’s an integral part of any successful company […]
Local SEO and Google My Business
The Importance of Google My Business in Local SEO Using local SEO to boost your business ranking on Google is a big deal right now, giving more click and convert rates than with broad SEO alone. Google My Business can help businesses gain an edge in local visibility. In the light of recent adoption of […]