The Benefits of Using Voice Search Analytics

The Benefits of Using Voice Search Analytics The use of voice search is expected to continue to grow in the next few years. It is anticipated that 50 per cent of all searches will be using a voice search by 2020. Today, 24 of smart home speakers use their devices almost daily, and 29 per […]
5 Essentials That Make a Robust SEO Strategy for Online Retailers

5 Essentials That Make a Robust SEO Strategy for Online Retailers Search Engine Optimisation (SEO) is one of the most powerful digital marketing strategies employed by most online retailers. It is the process of aligning your retail website with the algorithms used by search engines to rank sites. Your business goal should be to rank […]
3 Tips on Optimising Voice Search to Boost Your Site’s Ranking

3 Tips on Optimising Voice Search to Boost Your Site’s Ranking Search engine optimisation (SEO) is in constant flux as technology advances at a fast-paced rate. By the end of 2019, a new digital trend is steadily dominating the way users browse the web: voice search. In the dawn of the new year, you can […]
SEO Strategy – How to Make Use of Long-Tail Keywords

SEO Strategy – How to Make Use of Long-Tail Keywords The use of Search Engine Optimisation (SEO) strategy is a potent marketing tool that is employed by many businesses. This strategy includes on-page SEO, technical SEO, and off-page SEO. When it comes to on-page SEO, however, the proper use of keywords is paramount to its […]
How SEO Can Be Integrated into Your Content Marketing

How SEO Can Be Integrated into Your Content Marketing There are many reasons to blog but should (Search Engine Optimisation) SEO be one of them? The truth is, it can help with SEO when you approach the platform the right way; however, there’s also caution in merging two methods that have long made its mark […]
How SEO Content Writing Can Provide a Huge ROI

How SEO Content Writing Can Provide a Huge ROI When used right, SEO can propel the demand for and standing of your business, products, and services far ahead of other competitors. It can also help with solving decreasing sales and building customer awareness – making it somewhat similar to a miracle cure and tool for […]
4 Tips on Optimising for Voice Search

4 Tips on Optimising for Voice Search Voice search is quickly becoming the next big thing in the SEO industry and its popularity will only grow. Therefore, it’s best that you prepare yourself for a major shift in trends. Voice search is a highly convenient tool to use in order to find the information you […]
Local SEO and Google My Business

The Importance of Google My Business in Local SEO Using local SEO to boost your business ranking on Google is a big deal right now, giving more click and convert rates than with broad SEO alone. Google My Business can help businesses gain an edge in local visibility. In the light of recent adoption of […]
5 Web Design Mistakes That Will Hurt Your SEO Campaign

People use Google as the primary tool of research. For this reason, SEO is one of the most critical elements of your digital marketing strategy. Without effective optimisation, your website won’t have a proper online presence. Your website is the most essential element of any SEO campaign management, as it’s where all the optimisation work […]
How to Optimise Your Site For Voice Search (Our Short Guide)

Unless you live under a rock, you’ve heard of Siri, Alexa, Google Assistant, and Cortana. It’s no secret that, with the increased use of these assistants, voice search is quickly becoming more popular than text searches. Calling Siri or Alexa to ask about something that has been on your mind is becoming nothing short of […]