Insights & Ideas

Category: Branding

Digital marketing tips, design insights and news from the Dot Media team.

Branding

Ben and Jerry’s Has A Makeover

Even very successful brands like Ben & Jerry’s need to constantly keep their brand fresh and improve product clarity among increasing competition. The new ‘refresh’ of…

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Branding

The Branding of Julian Assange

WikiLeaks now has a commercial arm with licensing deals around the world. Source: www.nytimes.com Brand Assange: Controversial subject here, but goes to show that anyone…

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