Just one Cornetto, give it to me
May 16, 2018
by
Gareth Coxon
“Just one Cornetto, give it to me, delicious ice cream, of Italy…” showing my age there, but I …
Uber logo and branding receives a nip, tuck and refinement
February 2, 2016
by
Gareth Coxon
New year and a new look for the Uber logo. Their main logo receives a nick and tuck, with …
Brand evolution for Alaska Airlines
January 26, 2016
by
Gareth Coxon
Like many of the large airlines, ‘Alaska’ has recently opted for a refinement of its existing identity and …
‘Experience Amazing’: Intel Rebrand
January 20, 2016
by
Gareth Coxon
This is an interesting example of ‘branding’ and ‘a brand’ not being about a logo. Intel have been …
ITV – new logo design in detail
February 7, 2013
by
Gareth Coxon
ITV’s rebrand is one of the better I’ve seen recently. In terms of capturing the right tone and …
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