“All-seeing owl” – new brand identity for SearchFlow
New identity for SearchFlow sees the use of an illustrated owl with magnifying glasses for eyes, reflecting the nature of their business. SearchFlow is the market-leading provider of conveyancing search solutions. I really do like this brand identity solution and the fun had with the owl icon which seems to be slightly adapted to be […]
SONOS Identity Design Remixed
I’m a huge fan of SONOS products, they are well designed, produce excellent sound quality and they just work in the simplest way possible. As well as this they’ve really got their identity design and branding spot on in my opinion. From the palindrome name, distinctive clean type and strong use of image and colour it all aligns with the […]
FoodJam – Identity Design
Late last year we started work on the identity design for ‘FoodJam’ a brand new recipe website. Here’s abit more about them and also the development and design process behind the identity you see above. About FoodJam FoodJam is a recipe website that loves and covets good food, the more diverse the better. We provide […]
We are featured in iHeartLogos season two!
Late last year we heard the great news that we were to be featured in iHeartLogo’s Season 2. Every year iHeartlogos.com runs a competition where designers can submit their work. This work is then is judged and voted for by other fellow designers. So it’s pretty tough competition and an honor to make it through […]
Design Museum Shop – Brand Identity Update
I’ve always admired the Design Museum Shop Identity, it had an element of fun and a very unpretentious all inclusive feel to it. Created by Build 5 years ago, they rolled out the design across the whole museum, store and merchandise. I say ‘had’ because the Museums identity has just been redesigned by Spin. The […]
Pinche Pinche Mexican Restaurant – Brand Identity
It doesn’t get much tastier (well for us at least) than getting your teeth into a new brand identity project. Add into the mix that it’s the development of the branding for a new Leeds based mexican restaurant Pinche Pinche and we were salivating. We were invited by Brian Hawkins (Commercial Interior Designer at Casabella […]
Starbucks Rolls Out New Brand Identity…
Starbucks has just turned 40 years old and to celebrate has just rolled out its new and much-discussed brand identity. As predicted we think it works well, it’s a fresh, uncluttered roll out that strengthens and extends the brand, you can see more over at UnderConsideration or over at the Starbucks website
Nazi brand identity guidelines
This story over at designobserver.com recently caught my eye. It details the discovery of a book that seems to act as a nazi graphic guide that “determined the standards of stationery, enamel signs, flags and pennants, awards and badges, party uniforms and all things involving the swastika and ancillary symbols.”. It makes for interesting […]
Brand Identity Design Process – Progressive Legal
Progressive Legal have been providing training to the Legal Profession since 1995. The business started from the Managing Directors house and now employs 14 members of staff working out of their Head Offices in Keynsham, Bristol. Progressive Legal work with over 25 Tutors and over 26 Course Co-ordinators. They provide a high quality service to […]
New Starbucks Brand Identity – Less is More?
Starbucks have just revealed their new brand identity, showing a simplified, ‘less is more’ approach. They have removed the name and any reference to ‘coffee’ altogether and refined the ‘Siren’ choosing to place her in green on white. This is quite a step and change for a brand of this size, removing the name alone […]