• Homepage logo

  • Inner page logo

  • 0845 519 2568

    |

    hello@dot-design.co.uk

    |

    Follow Us

    :

  • The Business of Colour Psychology (infographic)

    Branding

    The Business of Colour Psychology (infographic)

    Jan 02
    the business of colour psychology

    The power of colour. Heinz switch to a green ketchup for a Limited edition bottle and their sales go through the roof. Apple created different coloured iMac’s back in the day and their sales and brand recognition skyrocket. Colours can create a feeling, an emotion, the colour red makes us more attractive, blue can make us more calm but alert, while pink can apparently sap a man’s strength.
    A study in 2007 found that colour can increase brand recognition by up to 80%, powerful stuff I think you’ll agree. Other studies have shown we can remember coloured documents and presentation better than black and white ones.

    The Business of Colour Psychology
    Infographic Courtesy of: Infographic Journal

    Leave a Comment:

    Leave a Comment:

  • Dot Media Logo
  • A small agency based in Devon. Working in Branding, Logo Design, Print Design, Website Design, Website development and creating Online Media Business Growth Campaigns, SEO and Reputation Boosting.
    Dot Design Media Ltd is a limited company registered in England and Wales. Company Registration Number: 07889155
  • Dot Media | Website Design | Digital Marketing | SEO Agency

    >