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  • Brand Design for Museum of Arts and Design NYC – By Pentagram

    Identity / Logo Design

    Brand Design for Museum of Arts and Design NYC – By Pentagram

    Oct 01

    Museum of Arts and Design NYC Logo
    The Museum of Arts and Design in New York has been recently rebranded by Pentagram
    Using the acronym ‘MAD’ as the identity has given it lots of uses and made it in my opinion a very memorable new logo.

    The new identity very nicely lends itself to use on lots of different media including the ever important merchandising that galleries and museums of this kind use as a source of income.
    Its very bold in its execution and not dissimilar to the DOT Design logo on this very website!
    Michael Bierut talks about the design process more here

    Museum of Arts and Design NYC Logo
    Museum of Arts and Design NYC Logo

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    (3) comments

    Sweet blog. info is aweome to.
    Thank you.
    Arron Daviess last blog post..10 Tutorials in site building I’m sure you’ll find interesting.


    Hiya, i have seen your site when searching a few weeks ago and i really love the design! I just bought a new 3 character domain (cost me a packet) for a niche review blog, and i was wondering if your design is a free or paid one? I’m new to WordPress and about to set it up, and i would really like to get something with a similar look to yours. Any ideas where i could download or buy something similar? Thanks for your help! 🙂


    I love the bus. Nice design for a museum, makes me want to go there.

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