In 2015 we worked with PIE WordPress Development on a new logo and branding.
They were interested in a textured Americana look, inspired in part by Coen Brothers film ‘O Brother, Where Art Thou?‘. Based on this and further discussion Dot Design looked at moodboards around that style of typography and overall look and feel. This helped establish a direction and style area to focus on. PIE WordPress Development was born out of the original company Freelance Developer Neil Pie so it was decided we would retain the yellow from previous company identity (seen below). Reason being this was a distinctive colour for this sector and closely associated with the previous Neil Pie branding.
Find out more including some of the design process over at: Logo Design Process – PIE WordPress Development