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Category Archive: Business

Business Services to Advance Your Marketing Efforts

By Gareth Coxon, June 15, 2017



New customers are the lifeblood of any business. Treating existing customers well is clearly important, but, eventually, some will either drift away or strategically make a different choice of partner. For these reasons, getting your marketing right is key to ultimately gain customers over time.
Look at these business services that can help your company become more successful with their marketing. Improve your marketing effectiveness by fine-tuning what you’re already doing to generate even better marketing results.  (more…)

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Why Now is the Perfect Time to Start Marketing Your Christmas Conference

By Gareth Coxon, October 5, 2015


If you’re planning on holding a Christmas conference, you might not be expecting to start marketing it until around late October or even November. However, now is the perfect time to start! But, it’s only just been summer, we hear you say – and that’s exactly why the sooner you start marketing your Christmas conference, the better. After all, the supermarkets start marketing for Christmas months before, so why shouldn’t you? (more…)

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Why shows like The Apprentice make small businesses look bad…

By Gareth Coxon, October 19, 2014


The new series of The Apprentice has started on the BBC and we have been introduced to another set of candidates who are supposed to be the creme de La creme of the business world.

We should start this blog post off with a disclaimer: we know that the producers in charge of finding the contestants have used the “very best business brains” in an ironic and extremely loose sense. We also know that the show is purely for entertainment purposes – and not an educational program in the least.

But with that disclaimer out of the way, if you’re interested in running your own business (or perhaps you already do) then you’ve undoubtedly tuned in year after year to see whether the contestants on The Apprentice give a little taster of what a true entrepreneur looks like. After all, the premise of 24 people battling it out for a £250,000 investment in a joint venture with Lord Sugar sounds as though it would bring out people who have their self together, who know their stuff and who could pitch their way out of a paper bag…instead it just brings out the those who are more interested in the business of being famous. (more…)

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Choosing a Financial Adviser

By Gareth Coxon, May 12, 2013

When choosing an adviser in whom you are going to hopefully engage and place your trust in the implicitly there are many things that can be done and basic checks that can be made.

I would respectfully suggest that an Independent Adviser can serve you better than an Adviser who is restricted, check that the Adviser you are speaking to is qualified to at least QCF4 and is holding a statement of professional standing (SPS) this is a legal requirement.

Not that I am anti youth as I was young myself once, however there are now University graduates suitably qualified out there advising, but I would question their People and business skills, how many years experience does the Adviser have that you are speaking to? (more…)

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Not like other business podcasts – 4Dubz

By Gareth Coxon, April 17, 2011

Couple of weeks back I was asked if I fancied making up the numbers on a new business podcast project called 4-Dubz headed by Neil Pie at Neil Pie PHP. Neil along with Katie Millman at Jam and Mike Morrison at Mimo Media wanted to started a podcast that discussed business in a more chit chat style. Or as recent guest Stef Thomas at No Red Braces put it “chatting about stuff in an unstructured and occasionally rambling way”

It’s described as a weekly podcast, where the 4-Dubz team plus special guests chat issues related to business, 4Networking and anything else that pops up in the course of following the sketchy show outline. It’s rough and ready, off the cuff, low-grade, fairly low-rent and all recorded via a Skype chat. (more…)

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